How To Start A Bookkeeping Business in 2023 Guide

Tracking and recording all financial transactions of a business is not everyone’s cup of tea. It’s an art that requires meticulous practice because it is central to a business’s success. Consequently, many companies opt for a bookkeeper service or bookkeeping business to ensure proper organizing of their books, making them a profitable business idea.

The question is: How do you set up a profitable bookkeeping business to attract clients and retain them? Like any business, setting up bookkeeping services requires you to follow a particular process, obtain necessary permissions, and perform some activities.

So if you are looking to offer a bookkeeping service by setting up a bookkeeping business, keep reading until the end. This blog will walk you through all you need to know about starting a bookkeeping business — what it entails, the setup process, and its benefits.

Without further ado, let’s begin!

What Do Book Keeping Services Entail?

The practice of documenting a company’s financial transactions is known as bookkeeping. These business operations are documented based on the company’s accounting rules and accompanying paperwork. These documents include company invoices, purchase orders, receipts, and other expenditures or incomes.

Manually entering business transactions into an Excel spreadsheet or journal is one way to maintain records. However, many businesses utilize accounting software to maintain track of their financial history to simplify things.

Starting A Bookkeeping Business: 7-Step Guide

Starting a small business bookkeeping service is straightforward. For starters, it requires minimal investments but can give your higher returns. The following is a general overview of how to start a bookkeeping business to help you get started –

1- Decide Your Niche

It is always better to be specific than to do everything. It gives you a sense of direction with a set of industry do’s and don’ts. Begin by finding your niche. All industries require bookkeeping services, but which one interests you the most? Where is the need the highest? Choose an industry and specialize in it to increase our chances of success.

Once you decide on an industry, choose your target audience. Who do you want to serve? Create a persona of your target customer to help you identify the characteristics of your ideal client. Answer the following questions as you proceed:

  • What sectors does your target market represent?
  • What difficulties do they encounter?
  • How many people work for your clients?
  • What is the sum of their earnings?

Simultaneously, conduct competitor research to be more sure of your chosen industry and target audience. See how many competitors you have, what they are doing, and how.

2- Draft A Business Plan

After deciding your niche and ideal customer, draft a business plan. It is a thorough document that describes your services, your target market, and the competitive edge you will have in your industry. You’ll build strategies and predictions for your progress. Although this paperwork might be lengthy, it is necessary to complete. You’ll be able to concentrate on your business and launch it successfully.

To create a robust business, start by deciding on a company name. Choose a name that’s unique but gives an idea about your services. Furthermore, ensure that some other business is not already using the name. It will be wise to keep 2-3 options ready.

Next, decide which certificates you want to highlight to demonstrate your expertise. Also, outline what specific services you will be offering and how. Then, create a pricing structure or package based on your ideal customer. Finally, consider the initial capital you will need and other resources like work staff, software, office, etc. Estimate how much each will cost and outline how you will raise this required capital.

To make it formal, divide the plan as follows –

  • Company Overview
  • Business Summary
  • Competitor Analysis
  • Resource Requirements
  • Startup Costs

3- Register Your Business

Once you have your business plan, you can register your business. This step will entail approaching the relevant authorities and obtaining the necessary permissions. You will also have to register your business under a legal structure. There are different company legal structures. Thus, weigh the pros and cons of each and choose the one that offers you the highest advantages and scope for expansion. Additionally, get your business insured to safeguard you against expensive liability if you make a mistake on your clients’ books.

4- Set Up Business Infrastructure

This step is as important as the previous one. While the previous one allows you to operate, this step helps you do business. Go back to your business plan, and see what your business requires to operate. For instance, a physical office, laptops, internet connection, bank accounts for transactions, and maybe an official email id for professional conversation. Set all of these up.

Additionally, you can invest in a website. Why? For obvious reasons that a website helps you reach out to a larger audience and demonstrate credibility. Additionally, it makes you accessible to your audience 24/7. For this, you can take the help of website builders like Shopivana.

Shopivana is a no-code platform that offers pre-designed templates and functionalities to help you build a professional website. Also, they take care of the domain and hosting, easing your job.

5- Invest In Software

Software applications are the core cornerstone of your organization. Therefore, you must attempt to pick the ideal tool for your bookkeeping business, whether it be for accounting and bookkeeping, payroll, or file sharing. Look out for invoicing software, database management software, and file-sharing platforms for smooth operations.

Read Also – E-Commerce Referral Marketing Strategies

6- Approach And Lock Clients

Now that everything is in place, it’s time to get on the ground. Start pitching your services to your potential clients and bring them on onboard. While onboarding, don’t forget to discuss important aspects of business like requirements, payment policy, communication channel, etc. Ensure you give your clients the best services to retain them and keep them happy.

7- Market Your Services

Now that you have your business up and running, why not focus on marketing on? Marketing management tools can be a game changer, helping you bring a continuous stream of clients and money. Focus on getting the marketing basics right. See what your business needs and then invest in marketing. You may hire a marketer for the same to help you with it. Their expertise and skills will help you market your business exceptionally well.


Starting your dream bookkeeping service is no longer a hassle. You can easily set up a bookkeeping service and turn it into a profitable business. All you need to do is follow the steps, smartly approach your clients, leverage your skills, and complement them with a marketing strategy. As long as you keep your clients happy with your work, you will have nothing to worry about.