Top 7 Ecommerce Website Builders Reviews – 2022

The pandemic has changed the way we socialize and travel. That’s not it. It has also changed the way we shop. It is not surprising that 62% of consumers shop online more than before. Having said that, having an online presence is now more critical. And every successful online store stems from the same place—an eCommerce website builder.

These website builders make it simple to design a website from scratch and open an online store. They are probably one of the fastest and most efficient ways to get your website online. 

Check out our reviews, followed by a buyer guide, if you’re interested in finding the perfect free website builder for your online business. 

Ecommerce Website Builders Reviews – 2022

Here is a thorough analysis of the top seven e-commerce website builders to help you choose the best one.

1. Shopivana Review—Best for Small Businesses and Beginners

Shopivana is an excellent choice for complete beginners and intermediate users looking to create an online store at an affordable price. With 200+ professionally designed templates, it typically takes less than an hour to get up and running.

The website builder is ideal for small businesses and budding entrepreneurs since it comes at an affordable price. Besides, the platform doesn’t charge any transaction fees on your orders. They also offer a 10-day money-back guarantee if unsatisfied with this website builder. 

The built-in SEO features ensure your online store appears in search engine results. You get the most eyes on your online store and boost sales. Other marketing tools like Facebook pixel and Google Analytics help you get better insights into your customers and start building your brand.

The only significant limitation is that the platform charges extra if you want advanced plugins—for instance, separate iOS & Android applications, 3D printing, etc.

2. Squarespace Review—Best for Social Selling

Squarespace is an excellent option if you rely significantly on visuals and branding to promote your work online. Your graphics are brought up front and center.

Moreover, Squarespace makes connecting your website to social media accounts easy. You can promote new content to Facebook, Instagram, and more in real time.

However, there’s a catch. The ecommerce platform charges 3% transaction fees (on top of processor fees) and disables various features unless you choose an ecommerce-specific plan.

3. Wix Review—Best Drag-and-Drop Functionality

If you’re not very confident about your technical skills, Wix is your best website builder. It has a highly intuitive drag-and-drop site builder that turns non-designers into website-building pros.

Wix dashboard allows you to easily track and manage orders, payments, inventory, conversion rates, and revenue.

However, the most significant limitation is that the drag-and-drop functionality can limit your creativity. You can add particular blocks in a template and change the color, and style. Yet, getting your website to look and work the way intended can still be a hassle.

4. BigCommerce Review—Best for Big Ecommerce Sites

BigCommerce is a famous eCommerce website builder specializing in multichannel selling. The platform combines the power of automation and personalization to attract new customers. 

While the entry-level plan is a little more expensive than other platforms, you also get a lot more functionality and advanced features. However, unlike other ecommerce website builders, BigCommerce places revenue limits on its packages. The basic plan only works if you generate less than $50,000 in annual sales.

BigCommerce is packed with lots of essential features right out of the box. However, it is not the most beginner-friendly website builder. The extra features tend to make things more complex.

5. Square Online Review— Best for Retailers With Brick-and-Mortar Stores

Square Online is most well-known for its POS and payment processing systems. However, they also have a great ecommerce website builder that allows you to set up a free online shop. 

This website builder is ideal for you if you have a brick-and-mortar store and use Square POS to sell your products. 

With Square Online, you can leverage a plethora of features for free; all you have to pay are the transaction costs, which start at 2.9% + $0.30. The paid plans for advanced features begin at $12 per month.

6. WooCommerce Review — Best Ecommerce WordPress Plugin

WooCommerce will be your best website builder if you already have a WordPress website and need to add ecommerce functionality. 

It’s one of the most well-liked WordPress plugins available right now and was created with WordPress in mind. Besides, it has a clean and straightforward shop system that creates a seamless experience when customers make purchases.

Additionally, it is highly scalable. You won’t need to be concerned about your company growing beyond the plugin’s capabilities.

Installing the WooCommerce Plugin comes at no additional cost. However, you have to manage domain registration and hosting.

7. Shift4Shop Review – Best for Limitless Customization

If you have website development knowledge, Shift4Shop is your ideal website builder. This limitless ecommerce website builder offers various customization options ideal for anyone craving complete control. 

Shift4Shop is one of today’s leading hosted ecommerce website builders and serves more than 17,000 small and large merchants. 

The platform has more than 100 payment gateways, giving you and your customers the flexibility to choose the ones you need. Even though Swift4shop charges no transaction fees, the payment gateways will likely charge 2% to 3% of each transaction. 

Our Buyer’s Guide to Select the Best eCommerce Website Builder

While all website builders have some unique characteristics, they also differ significantly. Despite these differences, the following criteria are universally critical when considering a platform:

  • Easy to use: Whether paid or a free website builder, it should be simple yet offer the required functionality. 
  • Variety and quality of templates: Since an eCommerce business is not limited to apparel or cosmetics, the ideal website builder should have varied themes and templates. 
  • Budget-friendly: Consider your budget while selecting the website builder. The ideal platform should be budget-friendly, to begin with. 
  • Responsive design: About 73% of eCommerce sales happen on mobile. Choose a website builder that doesn’t hamper your business when users see your store on mobiles. 
  • Marketing elements: Every website builder boasts of being simple and inexpensive. Choose the one that offers marketing functionalities as well. 


The first step to starting an online business is finding a viable and free website builder

Which one is the best? Well, it depends on your budget, future needs and what you’re looking for. Ultimately, the best one for you will be unique to your needs. 

To find the best option for your website, refer to the buying guide and reviews outlined in this post. It will definitely help you narrow down your choices.

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